MSC to launch ultra-luxury fleet

MSC Cruises Ultra-Luxury

MSC Cruises has announced that it is to launch four ultra-luxury ships in a deal said to be worth about €2 billion.

The first vessel, which will have 500 cabins, will launch in 2023. The remaining ships will come into service one per year.

Pierfrancesco Vago, MSC Cruises’ executive chairman, said: “It is off the back of the great success of our ship-within-a-ship luxury concept that our guests asked us to enter into the ultra-luxury segment, as a natural evolution of the MSC Yacht Club. These ships will be able to offer unique itineraries, thanks to their size, and the guest services will be taken to another level, including our personalised MSC Yacht Club butler service, available 24/7.”

Mr Vago continued, “I am especially pleased to be able to further extend our partnership with Fincantieri through this new order. The award-winning Seaside and Seaside-Evo class have already been recognised as ground-breaking and innovative designs. We are now introducing another new class, which will establish a new standard of ultra-luxury at sea with ships that will showcase the quality and highest standards that are associated with Made in Italy.”

Giuseppe Bono, CEO of Fincantieri, stated: “It is with pride that two great brands – an Italian one and one with a strong Italian DNA -, well-known all over the world, today announce an important construction program. We are extremely satisfied that, to launch a new class of ships in the luxury segment, MSC Cruises has recognized that our design will help them create a new generation of ships that will be cutting edge both in terms of safety and technological content, and with particular attention paid to passenger comfort. With this project Fincantieri can count on 53 cruise ships in its order book, confirming its position as absolute market leader”.

Sam Ballard

Sam Ballard is the publisher of CRUISE ADVISER and has been writing about the cruise industry for a number of years. His CV includes the likes of shipping magazine International Cruise & Ferry Review and the digital publication Cruise News. He can be contacted on:sam@cruise-adviser.com.

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