Ambassador Cruise Line has joined Tipto as it looks to boost its presence with the trade.
The cruise line will join the trade marketing association in September. Other suppliers also set to join the association, which currently has 20 members, include USAirtours, Yalago and DriveAway.
Nicola Harper, head of distribution, said: “Our trade team is committed to supporting Ambassador’s valued agent partners and this membership is another way of achieving this aim.
“Our mission is to give every agent the knowledge to be ambassadors for Ambassador Cruise Line, and we cannot wait to attend the nationwide roadshows and meet our agent friends.”
Tipto chairman Richard Forde said: “Ambassador Cruise Line brings a complimentary cruise product to our already strong cruise offering. We’re excited to be able to support the trade team with their goals of increasing agent knowledge, building key relationships and of course converting those all-important sales.”
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