Hurtigruten announces partnership with RSPB
Hurtigruten has announced a new three-year partnership with the RSPB, which hopes to raise £100,000 for the UK wildlife charity.
The money will go towards the organisation’s work to save seabird populations throughout the world, and will also provide RSPB supporters with special offers.
RSPB members who book a cruise with Hurtigruten enjoy a 5 per cent discount off their trip, with the RSPB receiving a further 10 per cent of the voyage.
The partnership solidifies a long-term informal relationship the company has had with the RSPB.
Hurtigruten said the agreement will generate significant funds to support vital projects focusing on halting the decline in populations of birds such as puffins and guillemots in the northern hemisphere and penguins in the south.
Anthony Daniels, head of sales for Hurtigruten, said: “We are delighted to be working with the RSPB, an organisation that both we and many of our members are passionate about.
“So many of the destinations we visit are teeming with birds, yet more conservation projects are needed if we are to protect them for future generations. We hope that through our funding, the RSPB will be able to continue with its valuable work.”
Harry Wade, corporate partnership manager for RSPB, said: “With such alarming declines in our seabirds the time to act is now. The support of Hurtigruten and their customers will help us in our work to reverse these losses. This is an exciting partnership and we very much look forward to working together to achieve more for nature.”
The offer is valid on all of Hurtigruten’s Classic and Explorer voyages and a selection of other tours. It is only valid on bookings made direct with Hurtigruten’s reservations team.