Cruise Adviser


800 prizes up for grabs in Celebrity’s trade giveaway

Celebrity Cruises has announced a new agent giveaway, which will see the luxury line giving away 800 prize and rewards to its trade partners.

The campaign is fronted by First Dates host Fred Sirieix (above) and will see the top 100 selling agents winning £500 worth of Celebrity Rewards points. Another 700 agents will also be in with the chance of winning a selection of spot prizes including free cruises, restaurant vouchers, Celebrity Rewards points and bath robes and golf umbrellas.

To be in with a chance of winning, agents need to sell as many Celebrity holidays as possible before March 3, 2020. All bookings need to be registered on to claim Celebrity Rewards points. 

Earn £50 per booking with Crystal

Throughout December, luxury operator Crystal is offering agents the chance to earn £50 per booking.

The incentive is valid on all Spring 2020 sailings on Crystal’s ocean, river and yacht product, departing between April 1 and June 30, 2020.

Bookings must be made between December 1 and 31, 2019 and there is  no limit to the number of bookings. See for more.

Silversea to host agents on Silver Moon in 2020

Luxury line Silversea will be hosting a fam trip for agents on its new ship Silver Moon next year.

Peter Shanks, managing director UK and Ireland, told TTG that agent partners will be flown to the shipyard in Trieste next August to experience the ultra-luxury vessel
on a three-day cruise.

Shanks also renewed Silversea’s commitment to the trade and confirmed an ongoing ship visit and fam programme across the fleet, as well as a series of roadshows in the UK between March and April.

AmaWaterways launches its new online training programme AmaAcademy

AmaWaterways has announced the launch of AmaAcademy, an interactive online training programme designed to help agents sell river cruise holidays.

AmaAcademy is an integral part of the AmaWaterways’ travel agent portal, which also provides access to a range of tools including an online booking engine and an expanded suite of marketing collateral, including a new social media toolkit.

Agents who successfully complete AmaAcademy’s first interactive course will be entered in to a prize draw to win an AmaWaterways cruise for two in 2020. Agents have until Monday, December 16 to complete the training. Graduates also receive an AmaWaterways ‘Certified Agent’ certificate and qualify for reduced fam rates starting from £651 per person to experience an AmaWaterways river cruise. In addition, all new graduates who make a new booking within 90 days of completing the first course qualify to earn a £25 Love2Shop voucher.

A spokesperson said: “We are excited to launch AmaAcademy, which offers our travel agent partners the opportunity to gain a deeper understanding of AmaWaterways and provide the knowledge to develop their river cruise business. Not only can they learn at a time and location that suits their needs, but we are offering the ultimate in product training… a chance to experience one of our cruises for themselves.”

To sign up, visit the agent portal at

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