Oceania world cruise sells out in just one day
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Oceania world cruise sells out in just one day

Third of all bookings are new-to-brand

Oceania Cruises world cruise has sold out within one day of it going on general sale.

The company’s Around the World in 180 Days” voyage went on sale on January 27, 2021.

“The response to our epic 2023 around the world voyage clearly illustrates the enthusiasm that experienced travellers have for immersive and memorable travel experiences,” stated Bob Binder, president and chief executive officer of Oceania Cruises. “Despite the challenges the world faces today, travellers are clearly bullish on the future and are embracing these new opportunities to travel the world and create lifelong memories.”

The company reported that more than one-third of all bookings came from new-to-brand guests, suggesting that there is an appetite for people wanting to take those once-in-a-lifetime trips again. A fifth of all guests booked on the trip extended it to 218 days.

In other promotions that Oceania has run, new-to-brand guests make up close to 50 per cent of booking.

“The quick uptake from our loyal repeat guests and new first-time guests alike underscores the tremendous pent-up demand for immersive, destination-focused cruises and the strong allure of our acclaimed small-ship experience that features the finest cuisine at sea and an unmatched reputation for service from our warm and welcoming staff,” added Binder.

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