Personalised customer e-brochure launches to trade

Personalised customer e-brochure launches to trade has launched a travel agents’ sales tool enabling them to create shore excursion e-brochures for their cruise customers.

The brochures are automatically built online by a generated PDF and are personalised with the customer’s name, the agent’s name and direct contact details.

Included in the PDF brochure are excursions with prices for each port of call for the customer’s cruise itinerary.

The range of Essential Collection excursions give guests access to the key sites in a port of call and private, tailored experiences. Agents can also offer Port Packages deals  – bundles from three onwards.

After creating the PDF from the website, the agent has the option to send an email with the personalised shore excursion brochure to their customers along with a copy being sent to the agent.

The company’s COO, Simonne Fairbanks said:

“Agents are absolutely key to our company’s success and offers great commission – up to 16%.

“The new customer personalised brochure facility, developed especially for agents, allows agents to maximize each and every cruise booking they make, it’s a great sales tool.

“Suggestions are made for each port visited on the cruise and the excursions can be selected individually or as part of a multi-port package giving the customer super value.”

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