Royal Caribbean International has revealed a new hub for homeworkers that includes exclusive benefits and incentives.
The Homeworkers’ Hub allows agents to access brand news, sales campaigns and promotions as well as personalised sales support via Live Chat. The hub also links through to the Club Royal training modules (L.E.A.R.N.).
The Homeworkers Hub also includes benefits exclusive to Club Royal members who are homeworkers:
Pitch for Pounds
Launching on January 1, 2021, Pitch for Pounds gives Homeworkers the chance to win marketing spend with Royal Caribbean. Each quarter, agents will have the chance to pitch their marketing ideas for a chance to win one of three marketing packages. In January, for example, three lucky winners will be in with the chance to win £400 to help boost their sales.
Club Rewards Elite
The five homeworkers with the most bookings logged via Club Rewards will be featured on the Homeworkers Elite Leader Board, found on the hub. Each month the top 5 will win £50 worth of bonus Club Rewards.
Personalised Social Media Content
Agents looking to ramp up their social media content will be able to download gifs, banners and stills that can be easily customised with the individual’s company logo and contact details.
Watch the recent Cruise Adviser Conversation with Royal Caribbean director of sales, UK, Ireland and Spain, here:
Torey Kings-Hodkin, head of sales, said: “Homeworking travel agents are responsible for a significant amount of our business, so it’s vital that they understand their value and know that we see them as an extension of our sales team. The Homeworkers Hub is an initiative that will help equip homeworkers with all the tools and know-how to effectively sell our holidays, while offering some fantastic, exclusive incentives along the way. It’s been an undeniably tough year for the industry, but especially for independent homeworkers; I hope this additional support will greatly benefit homeworking agents as travel kicks back off in 2021”.
Janet Whittingham, head of cruise at Travel Counsellors said: “We are grateful that Royal Caribbean recognises how invaluable the home working community is to the future success of the cruise industry. Whilst COVID has been hard for everyone in our beloved industry, members of the home working community have continued to work around the clock to support and advise their customers. The New Royal Caribbean homeworking hub has so much to offer and it’s just what the homeworking travel industry needs. Having all the necessary tools, sales advice and key brand information in one place is going to have a great impact on their knowledge and sales confidence.”
Steve Witt, co-founder at Not Just Travel and The Travel Franchise added: “We are very excited for the launch of the new dedicated Homeworkers Hub on Club Royal. Seeing Royal Caribbean dedicating support for homeworkers shows they are very committed to this growing area of the travel industry, this is great news for homeworking travel consultants across the industry.”