Uniworld launches virtual reality app

Uniworld launches virtual reality app

Uniworld has launched its own virtual reality app to give agents and customers the opportunity to use their devices to get on board its flagship vessel, the S.S Maria Theresa.

The app will make it possible to walk the corridors and view the staterooms, suites and public spaces on board as well as be introduced to some members of the team.

Kathryn Beadle, managing director of Uniworld UK, said: “We are very proud to be at the forefront of marketing technology with the launch our first virtual reality app. This is an exceptionally powerful application which arms agents with the tools to showcase the levels of luxury available on our ships. The experience on board the S.S. Maria Theresa is the embodiment of all that Uniworld represents: unparalleled luxury, comfort and sophistication; fine dining and the highest levels of service. Uniworld can now build deeper interactions with customers through the power of virtual reality technology.”

The app has been developed to function with Oculus Rift, a virtual reality head-mounted display that can be worn by the user. The Rift will be released to the public early in 2016.

The footage on the S.S. Maria Theresa was shot using spherical camera technology to ensure that every detail of the ship was captured. Six Ladybug cameras were mounted on a rig to capture a 360-degree view of the ship’s interior.

To download the App, visit Google Play or iTunes Store.


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