River Advice has strengthened its senior leadership team with the appointment of Michaela Julian as Executive Vice President of Operations, signaling a renewed focus on operational scale and service consistency across its growing river fleet.
In her new role, Julian will oversee fleet operations, hotel performance, technical coordination, and crewing standards, bringing multiple core functions under a single operational strategy. The move reflects River Advice’s push to streamline decision-making as river cruise demand continues to rebound and itineraries expand across Europe.
Julian brings extensive experience in river cruise operations, having held senior roles spanning onboard services, product delivery, and fleet coordination. Her background positions her to align hotel operations more closely with technical and nautical teams, an area operators increasingly view as critical to efficiency and guest satisfaction.
The appointment also comes as River Advice continues to support a broad portfolio of river vessels for third-party brands, requiring tight operational controls and standardized service execution across multiple markets.
By elevating the EVP operations role, River Advice is signaling that operational excellence, not just capacity growth, will be central to its next phase of expansion.
